SAFC: Equality Standards

Sunderland AFC operates a policy of zero tolerance towards all forms of discrimination and anti-social behaviour.

The club has put many years' hard work into this fundamental policy and the club is committed to actively promoting this ethos and encouraging all supporters to embrace this.

We believe that everyone has the right to be employed by our football club and attend football matches at the Stadium of Light in a safe, welcoming and friendly environment - and that means all members of our community, regardless of their religion, ethnic origin or sexual orientation. Diversity is something to be celebrated and inclusion for all is central to what we do.

Sunderland AFC’s understanding of the club’s place at the heart of the community is clearly demonstrated by the wide ranging and long standing work of the Foundation of Light, throughout the North East region and beyond. Working in partnership with key organisations such as ‘Show Racism the Red Card’  and ‘Kick It Out’, under the ‘One Game One Community’ banner, further demonstrates SAFC’s positive contribution to the creation of a fair and balanced society, with enhanced community cohesion.

Our commitment to inclusion is clear. The gates welcoming people to the Stadium of Light say ‘FOR US ALL.’ This is the spirit we cherish at Sunderland Association Football Club - we welcome everyone.

SAFC AGAINST RACISM

Cultural diversity is something to be celebrated and we believe that everyone has the right to attend football matches in a safe and friendly environment - and that means all members of our community regardless of their ethnic origin.

Sunderland Football Club operates a policy of zero tolerance towards any incidents of anti-social behaviour and we work actively with organisations such as 'Kick it Out' and 'Show Racism The Red Card' to promote inclusion for all.

There is no place for any form of racism within the Stadium of Light, the City of Sunderland and our society as a whole. SAFC have put many years hard work into this fundamental policy of the Club and we are more dedicated than ever to achieving inclusion for all.

We remain committed to actively eradicating any such behaviour and continue to urge our supporters to embrace this ideal.

EQUAL OPPORTUNITIES

Sunderland AFC is an equal opportunity employer.

We are committed to a policy of treating all employees and job applicants equally.

Our aim is that all colleagues should be able to work in an environment free from discrimination, harassment and bullying.

SAFEGUARDING CHILDREN & ADULTS AT RISK

Sunderland AFC recognises that the safeguarding and protection of children and adults at risk is of paramount importance within the organisation.

Sunderland AFC owes a duty of care to safeguard all children and adults at risk involved in activities as organised by the football club. 

Sunderland AFC will ensure that safety and protection is given to all children and adults at risk involved in activities through adherence to the Safeguarding guidelines adopted by the Club.

REPORTING AN INCIDENT

If you hear or see any racist abuse at the Stadium of Light then you can report this in a number of ways. You can contact your nearest steward in confidence at the time of the incident, or should you wish, you can contact the club to report an incident via telephoning 0371 911 1973 or email enquiries@safc.com. Alternatively, you may contact Kick It Out on 0800 169 9414 by emailing report@kickitout.org, or by visiting www.kickitout.org

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